Rewarding your members and referrals is a vital part of your referral program. Referral Rock offers many customizable reward options.
Related articles:
Common Reward Structures for reward ideas
Payouts Explained to set up reward payouts
Setup Reward Emails to design reward emails
Adding a new Reward Rule
On the Rewards tab of the Program Editor, you can add multiple member rewards and a single referral reward.
Check out how this works with our interactive demo (click here to view the demo in fullscreen.)
Here's how to add a reward rule:
Select Add Member Rule or Add Referral Rule
Update the Reward Rule Summary (Enable/Disable, Limit by Date, and optionally add an internal description)
Go through the reward steps
Limit by Date (member rules only) lets you set a time frame for when that reward is eligible to be earned. Leave it unchecked and the reward will always be available.
Reward With
Choose the type of reward you are offering. See Payouts Explained for a list of available reward types.
Choose “Add New Reward” or “Existing Reward” (if you already set one up)
Complete Additional Details
Select Finish
Trigger reward when...
Select Setup, then determine your desired Referral Event Trigger (referral status or recurring referral action),
Configure Additional Conditions (optional) - see tiers below
Select Finish
Referrals go through prior statuses and earn any associated rewards. For example, if a referral moves from Pending to Approved, the referral will trigger any Qualified Status rewards.
Tiers Explained
See Common Reward Structures for more details on setting up different rewards (including tiered and milestone rewards).
Number of Referrals Tier - trigger the reward based on the # of referrals earned (see example structure)
Referral Sales Amount Tier - triggers the reward based on the referral amount value (see example structure)
Reward Delivery
Determine when you want rewards to be issued: Review & Issue or Issue Instantly.
Review & Issue
All triggered rewards are listed as Pending Rewards where they can be reviewed and then issued. You can also find the list of pending rewards on the Reward List.
Add Issue Delay (Optional): the reward is only eligible to be issued after the set number of days has passed.
We recommend selecting Review & Issue to make sure your reward rules are set correctly and to help prevent any fraudulent rewards.
Issue Instantly
All triggered rewards are issued as soon as they are earned. You can see these rewards on the Reward List (Issued).
This option is best after your program has been running and you're confident that your Reward Rules work as expected. It can also be helpful if you're dealing with large volumes of smaller (or low risk) rewards
Setup Payouts
Payouts are the methods for distributing and fulfilling the reward (based on the reward type selected). See Payouts Explained for more details.
To configure your payouts, you can visit our Payouts page. This page lets you:
Manage payout balances
Configure payout emails
Manually issue payouts individually or in bulk
Schedule payouts
You can choose from the following types of payouts:
Gift Cards
PayPal
Wise
Coupons
Custom or Manual Rewards
Update Reward Emails
Once your rewards are configured, don't forget to update the Reward Emails. For more info, check out our article on setting up reward emails.
This section will populate based on the Reward rules you have set up. Be sure to edit all of the Reward emails to align with your brand.
Edit Reward Rule
To update your reward rule(s):
Navigate to the Rewards tab of the Program Editor
Click the Edit icon next to the rule you wish to update
Select Setup next to the section of the rule that needs updating
Once finished, hit Save
Reward rule updates immediately go into effect and will be applied to any new reward that is earned. They do not affect existing rewards.
Reward Rules FAQ
Can you give different rewards based on the type of product purchased?
Our system isn't able to reward based on specific products bought by the referral. The only possible workaround is creating a Zapier integration between your CRM and Referral Rock to trigger rewards based on items purchased. This will require some technical resources on your end.
You can, however, set up different "levels" of rewards based on the referral's spend. Each spending tier will require you to set up a separate reward rule.
Can I let members choose from a list of multiple rewards?
The reward rules that are set in the program apply to all members of the referral program.
You can't allow members to choose between different types of rewards (i.e. choose whether they'll receive cash or a gift card as their reward).
Referral Rock supports offering multiple reward types, but the choice of reward is set by you (the admin), not the members themselves.
However, you can offer some choice to your members if you select the Reward Link option for gift cards. Members can choose from the over 100 types of gift cards available in the Reward Link, so this is a great option if you want to let members select from a list of rewards.